Founded in 2000, Life Advantages creates innovative, end-to-end web solutions for EAPs. We also specialize in engaging, leading-edge self-help resources. Based in beautiful St. Petersburg, FL, we are a small, but mighty, team of innovators with a combined 85 years of experience in the EAP industry. We currently provide our products to nearly 50 EAPs, representing more than 30K employer groups who cover more than 20 million lives.

Our Vision:

Helping those who help others. 

Our Mission:

Lead innovative change to advance the behavioral health industry while providing the absolute best customer service experience to our clients thanks to a company culture that harnesses unique personalities and skills while promoting respect, individuality, and personal success.


Life Advantages’ primary product is a wellness and work-life portal with more than 15K resources from best-in-class content vendors (such as Krames Staywell and NOLO Legal Press). These resources help members navigate most of the issues they will face in life.

The portal is customized both for each EAP client and also for the EAP’s client companies, if desired. The high-level of customization not only applies to the aesthetic of our intuitive, user-friendly website, but also the content displayed on said site. This product includes a branded marketing and communications library and also our engaging, proprietary library of self-help tools (including trainings, webinars, and micro-learnings). Additionally, this portal provides our clients with comprehensive reporting tools that deliver not only standard site utilization but also detailed metrics on specific content and also participation reports for various elements (e.g. assessments, training courses, etc.)

Finally, we offer our clients ancillary creative and technical services and often engage in custom technology projects to help with their specific needs in the EAP space. Our long, successful history in the EAP space exhibits our expertise in creating meaningful, innovative tools that effectively help EAP members. Contact us to learn more!